Chillisland is a clothing brand aimed mainly at tourists but also local market. Our designs are mainly based on mauritius themes and have a humorous tone. Our
products are available in numerous selling points namely: Highlights, Grandbay - Marlon Shops, Port Louis and Curepipe (Galerie des Iles) - Willy’s sports cafe, Tamarin and Mid-Point, Flic en Flac.

The objective of this contest is to find the best guerilla tactic/ad that will generate high interest in people passing around our shops to:
- make them curious about our brand
- encourage them to enter our shops and look for our products
- or direct them towards our stand once they are inside the shop

Considerations:
MAX EFFECTIVENESS AT MINIMUM COST
PRESENT YOUR IDEA GRAPHICALLY
SPECIFY MATERIALS THAT WILL BE USED
TRY TO GIVE AN ESTIMATE OF THE COST INVOLVED

1st PRIZE: Rs2000.00
2nd PRIZE: One Funky Beach Towel
3rd PRIZE: 1 Chillisland T-shirt

For submission of proposals or get more info,
mail to: mikel(@)mixed-t-shirts.com

LAST DATE FOR SUBMISSION: 31 AUG 2008